Testing the food story
You’ll note that attendance and class participation is worth 10 percent. Needless to say class participation is tough to accomplish without being in attendance. So the two go hand-in-hand. To some 10 percent may seem high. However, in the worlds of PR and advertising there are a lot of opportunities for collaboration: meetings, brainstorming sessions and the like.
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Not showing up for a meeting isn’t really an option, at least not a very good option. And generally the assumption is that if you’ve been invited to a meeting, it’s because someone thought your contributions would be of value, so contributing is usually an expectation. Please then consider attendance and participation in CAS 285 a small taste of what will hopefully be true for you in your career as well. The same would be true of punctuality; please do not come late to class.