Effective leaders must first be effective communicators. Strategic communication majors learn how to articulate ideas clearly, argue logically, listen carefully, and unify groups of people under a common goal. Authentic and effective communication skills have universal application, and many graduates find themselves working in exciting and lucrative fields.
The ability to communicate effectively is a marketable skill in today's world. The strategic communication program aims to graduate articulate Christians who can critique and create effective messages for specific audiences and situations. Choose a professional communication track or rhetoric track depending on your vocational goals.
- get training and experience in the core rhetorical faculties and skills, then choose a track and specialize your courses
- the professional communication track prepares students for jobs in advertising, public relations, fund raising and event planning
- the rhetoric track trains to student for jobs in communication consulting, law, politics, ministry and academia
To graduate with honors in strategic communication you must:
Earn a grade of B+ or better in six honors courses, to total at least 18 semester hours, including at least two courses in the strategic communication major, one of which must be a 300-level course. To have a course count as an honors course, you and a professor must create a contract for honors work. At least two honors courses must be outside of CAS.
Maintain a GPA of 3.5 both in the strategic communication major and overall.
Present to the department an honors paper in your senior year, usually during the spring semester.
Strategic Communication majors have entered the following careers:
- public relations
- journalism or communication teacher/professor
- event planner,
- ministry director
- research director
- retail sales
- non-profit management
See job placement rates for Calvin grads.
Learn more about potential careers in strategic communication.
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